State PCS - Madhya Pradesh (MP PCS)

• 16 Jul 2025

MP Wins Silver Medal for ‘One District–One Product’ Scheme

Why in News? 

The Central government awarded Madhya Pradesh the Silver Medal in the 2024 ODOP Awards under the States and Union Territories category for its unique products and effective implementation of the ‘One District–One Product’ (ODOP) initiative. 

• This achievement reflects the state’s commitment to realising the vision of ‘Local Hands to Global Platforms’, aligning with the goals of ‘Atmanirbhar Bharat’.  

Key Points

About MP’s ODOP Products

• Wide Product Coverage: The ODOP scheme in Madhya Pradesh includes products selected for their geographical, biological, natural, or production-specific uniqueness.  
  • The scheme is being implemented in all districts, supporting a variety of products such as green vegetables, millets, handicrafts, handlooms, and local tools, with special focus on encouraging local artisans.  
  • Madhya Pradesh is expanding its ODOP products globally. The state has developed a grassroots exporter base, and several local products are now reaching international markets. Key examples include: 
    • Bananas from Burhanpur 
    • Basmati rice from Raisen 
    • Chinor rice from Balaghat 
  • The ODOP initiative has evolved into a people-driven movement involving Artisans, SHGs, FPOs, startups, and local entrepreneurs. 
• Geographical Indication (GI) tag Recognition: Nineteen products from MP have received GI tags, with seven of them included in the ODOP scheme. Major Products include: 
  • Chanderi Saree, Bagh Print, Maheshwari Saree 
  • Kadaknath Chicken, Ratlami Sev, Morena Gajak 
  • Gond Painting, Wrought Iron Craft, Bell Metal Ware, and more.

About One District One Product Scheme 

• The ODOP initiative aims to promote balanced regional development by identifying and nurturing unique products from each district across India. 
• The initiative seeks to select, brand, and promote at least one distinctive product from every district to drive inclusive socio-economic growth and create opportunities for local communities. 
• So far, the ODOP initiative has identified 1,102 products from 761 districts, highlighting the rich diversity of crafts, produce, and industries across the country. 
• The state government provides financial assistance, group marketing facilities, and other resources to the entrepreneurs to get these products recognized in the national and international markets. 

Geographical Indication (GI) Tag

• A Geographical Indication (GI) tag is a name or mark used on special products that belong to a specific geographical location or origin.  
• The GI tag ensures that only authorised users or people residing in the geographical region are allowed to use the name of a popular product.  
• It also protects the product from being copied or imitated by others.  
  • A registered GI tag is valid for 10 years.  
• GI registration is overseen by the Department for Promotion of Industry and Internal Trade under the Ministry of Commerce and Industry.  
• Legal Framework:  
  • It is regulated and guided by the WTO Agreement on Trade-Related Aspects of Intellectual Property Rights (TRIPS).