Anjana Singh Raises Anti-Drug Banner at Mount Elbrus

• 06 Aug 2025

Why in News? 

Anjana Singh, a 26-year-old from Amarpatan in Maihar, Madhya Pradesh, raised a banner with the message "Nashe Se Duri Hai Zaroori" (Say No to Drugs) atop Mount Elbrus, Europe's highest peak, at 18,510 feet. 

• This initiative is part of a broader campaign by the Madhya Pradesh Police to raise awareness about drugs and support recovery for addicts. 
• The Maihar Police is also running the 'Prabodhini' program to educate adolescent girls on safety, social risks, and to inspire them to focus on education and career goals. 

Key Points 

• About Anjana Singh: She reached the summit of Mount Elbrus in about 72 hours and proudly promoted Hindi as the primary language for the banner's message. 
  • Upon returning from Mount Elbrus, she was honored by senior police officials for her contributions to the anti-drug campaign. 
  • In addition to her mountaineering accomplishments, Singh serves as the brand ambassador for the 'Beti Bachao, Beti Padhao' campaign in her district.  
    • This initiative focuses on empowering women and promoting their education and safety.  

Mt. Elbrus 

• Mt. Elbrus, the summit of the Caucasus Mountains, is located in southern Russia just north of the Georgian border, and is distinguished as Europe’s highest peak (5642 m).  
  • The Caucasus Mountains form a long (more than 1200 kilometers) and steep spine connecting the Black Sea to the Caspian Sea.  
• Elbrus is also an ancient volcano (dormant volcano), although it has not erupted for nearly 2000 years. 
  • Elbrus’s profile comprises two volcanic peaks (East and West).  
• They are popular trekking and mountain climbing destinations; the saddle between them provides access to the region.  

 

Prabodhini Campaign for Adolescent Girls 

• The Prabodhini campaign was launched in October 2024 and has since involved extensive outreach to schools and villages.  
• It was launched to educate adolescent girls in the district and focuses on safety, social risks, and encourages girls to pursue educational and career goals. 
• Police teams visit schools and villages, aiming to raise awareness and reduce the vulnerabilities of young girls. 
• As part of the ongoing expansion of the campaign, a WhatsApp group will be created for schoolgirls to create a strong network of informed and empowered young girls who can identify and report abuse, inspiring others to take similar action.