Digital India Atmanirbhar Bharat Innovate Challenge | 10 Jul 2020

Why in News

Recently, the Ministry of Electronics and Information Technology and the Atal Innovation Mission (initiative by NITI Aayog) have launched the Digital India Atmanirbhar Bharat Innovate Challenge.

  • This move comes after the Central government’s decision to ban 59 Chinese apps.
  • Further, the Covid-19 pandemic has brought about a big disruption in the day-to-day lives, which is being tackled through the use of technology.

Key Points

  • The challenge would encourage Indian application developers and innovators and facilitate their ideas and products.
  • It will be jointly hosted by the government and members of the tech community to make it more holistic.
  • Objectives:
    • To help create an Atmanirbhar (self-reliant) app ecosystem.
    • To give better visibility and clarity to existing apps to achieve their goals.
    • To create tech products helpful in finding solutions to tech problems, with the help of mentorship, tech support and guidance during the entire life-cycle.
  • The challenge will run in two tracks:
    • Track-01: Promotion of existing apps.
      • For the promotion of existing apps and platforms across the categories of e-learning, work-from-home, gaming, business, entertainment, office utilities and social networking, the government will provide mentoring, hand-holding and support.
      • It will work in mission mode for identifying good quality apps for the leaderboard and will be completed in around a month.
    • Track-02: Development of new apps.
      • For incubating new apps and platforms, the initiative will work to help create new champions in India by providing support in ideation, incubation, prototyping, roll out and market access.

Source: TH