State Tourism Ministers Meet | 17 Oct 2025
Why in News?
The Ministry of Tourism successfully concluded a two-day State Tourism Ministers’ Meet in Udaipur on 14th-15th October 2025.
Key Points
- About: The event gathered Tourism Ministers and senior officials from all States and Union Territories to collectively reshape India’s tourism landscape.
- This meeting was a significant step in advancing the Prime Minister's vision of “One State: One Global Destination,” a key initiative announced in the Union Budget 2025-26, aimed at developing at least one globally benchmarked tourist destination in every State and Union Territory (UT) as part of the Viksit Bharat roadmap.
- Selection criteria include accessibility, existing infrastructure, carrying capacity, and overall development potential.
- This meeting was a significant step in advancing the Prime Minister's vision of “One State: One Global Destination,” a key initiative announced in the Union Budget 2025-26, aimed at developing at least one globally benchmarked tourist destination in every State and Union Territory (UT) as part of the Viksit Bharat roadmap.
- Stakeholder Consultations: Over two days, discussions centred around two main strategies: Destination Development and Destination Management.
- States and UTs presented proposals for developing iconic destinations, aligning with the national tourism transformation agenda:
- Development of 50 Destinations: Focusing on private sector-led tourism hubs.
- Performance Linked Incentives (PLI): Introducing a PLI-based Destination Maturity Model to incentivise and reward high standards of destination management.
- States and UTs presented proposals for developing iconic destinations, aligning with the national tourism transformation agenda:
- Regional Presentations: Each State/UT showcased one potential destination for development as a global tourism hub. Rajasthan, for example, proposed destinations like Jaipur, Udaipur, Jodhpur, Bikaner, and Bharatpur, backed by detailed presentations on connectivity, infrastructure readiness, and projected outcomes.
- Draft Integrated Tourism Promotion Scheme Guidelines: It also featured a focused discussion on the draft guidelines for the Integrated Tourism Promotion Scheme, aimed at positioning India as a comprehensive tourism destination in both domestic and international markets.
- The central government is also preparing a "Digital and Green (DG) Tourism Policy", with inputs from all states to create a unified national framework for sustainable and innovative tourism development.